by Erik Weasenforth, Marketing Associate VISTA
Tag Archives: H-E-B
by Mary Alice Carnes, Community Relations Director
It was a fun and successful day at I Spy Pie!, our fun fall fundraiser, at Central Market. We rocked it with so many pie fans supporting Creative Action who purchased pie tasting cards that gave them a chance to sample 10 delicious pies presented by our five bakery participants: Tiny Pies, Texas Pie Kitchen, Central Market Cooking School, Central Market Bakery and Madison Street Desserts. Many thanks our wonderful MC Shana Merlin and to the fun music from Biscuit Brothers and Jungle Jill and the Jaybirds.
Thank you to our sponsors: Do512 Family, Central Market, H-E-B, Austin City Limits, Austin Family Fun, Fun, Fun Fest, Madison Street Desserts, Peace Through Pie, Texas Pie Kitchen Tiny Pies, Trace, and Trophyology.
Big THANKS to all volunteers for making this a fun and smoothly-run event: Corinna Archer, Pam Archer, Texas Tower PR, Racimony Hun, Lauren Luscombe, John Green, Karen Vinson, 4-H Capital, Austin Community College, ACE: A Community for Education, Austin Kiwanis Young Professionals, Bank of America, Chi Beta Delta, CMC eBiz, Dell | Global Communications, Diversys Learning, Dun & Bradstreet, East Avenue Lounge, Hire Priority Staffing, Longhorn Outreach, Texas Longhorn National Residence Hall Honorary, Real Role Models, St. Edward’s University, Stony Point High School, Sustainable Food Center, Tau Beta Pi, Texas Alpha Phi Omega, Texas Zephyrs, UT Austin, The Long Center, Tickled Ivories, Texas Longhorn Chapter- UT Austin, Westwood High School, Women in Medicine-UT Austin, Ann Graham, Susan Kirr, and Amy Averett, Carol Park Acurso, Alicia Santana and so many more wonderful individuals who made paper bag hats, served up pie, wrote pie poems, ran our parachute game and pie walk, painted faces, and made crafted kid-sized aprons. Thank you!
by Alyssa Ely, Texas Tower PR
This past weekend was Creative Action’s huge fall event I Spy Pie! located at Central Market. The weather was perfect for the family-fun activities offered such as crafts, games, face painting, live music, and of course, pie tasting!
The festivities kicked off at noon including a wonderful performance by the Emmy Award winning duo The Biscuit Brother’s, who did a great job getting the children up off their feet singing and dancing along to the music. One of my favorite parts of the performance was when they had a song about watermelons and needed a participant to count to ten in a language other than English. An adorable little girl stood up, took the microphone and started counting in Arabic and Chinese. It was very impressive.
By 12: 30 p.m., people were lining up to get their tickets to taste the wonderful pies that were offered by Central Market Bakery, Central Market Cooking School, Madison Street Desserts, Tiny Pies and Texas Pie Kitchen. Many UT student organizations, including Tower PR, were there to volunteer at the craft and pie tasting booths.
The two awards up for grabs were Judges Favorite and the People’s Choice. After everyone tasted the contestant’s pies, they were able to cast their vote for which they thought had the tastiest pies. Our three celebrity pie tasting judges Jim Swift, Nina Seely and John Bullington, Executive Chef had a really hard time awarding their favorite pie. They were all so delicious!
The enthusiasm at the event was lively and appetites for pie were at an ultimate high. As the pies underneath the tasting tent began to dwindle down to only crumbs, the awards were announced. Tiny Pies won the People’s Choice award for their delicious Bourbon Buttermilk Chess pie and Madison Street Desserts took home the Judges Favorite award for their Meyer Lemon Meringue pie (which was my personal favorite too!)
It was an amazing day for everyone and how could it get better when we get to taste the best pies in town! A huge thanks to Central Market and all of the bakeries involved for their support towards a great cause!
by Austin Malcolm, Texas Tower PR
This past weekend was the Austin City Limits Music Festival (ACL), one of the biggest music festivals in the nation in Zilker Park. Every year, an area of the park is sectioned off for Austin Kiddie Limits (AKL), a kid-friendly environment that includes a stage for bands like School of Rock and Rocknoceros and tents/tables set up by many children orientated organizations. This year, Creative Action (partnered with H-E-B) hosted the Alter Ego Factory, a magical machine that allows kids to meet a variety of fantastical characters that will help them discover their inner Alter Ego. The factory was a hit and at one point had a line stretching across the AKL grounds.
As a volunteer, I can say that I had just as much fun participating in the factory as I did at any of the concerts at ACL.
Friday morning, after making it through the crazy sequence of buses and shuttles to reach Zilker Park and across the vast fields of people, I finally found myself at the Austin Kiddie Limits. Dressed up as the “Cool Blue Beach-Lover” I was overwhelmed with what my eyes saw. The simple white tent provided for the event was turned into this wonderful headquarters decked out with beeping gizmos and blinking doo-hickies, something only a mad scientist could dream up.
- Kids were rushing in with their alter ego name cards ready to design the look of their alter ego, which was described as “adjective, adverb, noun.” For example, “Beautiful jumping princess.”
- After they created their alter ego, they got their face painted and then finally receive the much-desired piece of costume their alter ego needed, whether it was a cape for the super heroes or lots of fur for the pop star divas.
As with everyone who’s ever worked with children before, its a lot of hard work, especially when there’s close to 100 of them; but in the end, it was definitely worth it to know that the kids who attended ACL/AKL were leaving with crafting experience, knowledge of some new vocabulary, and of course, a smile on their face (as well as some painted shapes.) We’re ready to come back next year for more creative fun!
As you all may know, the Creative Action annual fall fundraiser at Central Market North is coming up in a couple weeks. We here at Texas Tower PR are extremely excited for this year’s theme: I Spy Pie! There will be 5 local competing bakeries, 2 bands, and celebrity judges. We can’t wait to get involved with volunteering for the event, making fun pie hats, and of course, eating lots and lots of pie. Who could ever pass up such a fun event that benefits a wonderful nonprofit? Not us!
Texas Tower PR is currently hard at work producing a PSA that will play on multiple stations to promote this event. Be sure to tune in and keep an ear out for our beautiful voices over your stereo! Also, be sure to look out for us on both Twitter and Facebook because we will be creating lots of buzz about I Spy Pie! The pie fun has begun!
PS: My absolute FAVORITE pie is hands down…pumpkin pie! My mouth is practically watering as I type this because I am imagining myself biting into the warm, rich but fluffy texture and flaky crust, yum! For me, pumpkin pie is a great way to welcome the changing leaves of autumn and cooler weather. It also reminds me that sometimes I just need to sit back and relax with a slice of pie and a warm soy latte.
Join us at I Spy Pie! on Saturday, October 20th at Central Market North. 12 – 3 p.m.
Family fun, arts and crafts and pie for families of all ages!
Want to volunteer? Sign up here for 1 or 2 (or both) shifts: I Spy Pie! Volunteer Sign Up.